My name is Lorenzo Diggins Jr. and I’m an serial creative based out of South Los Angeles engaging mediums such as design, brand and product development, art direction, photography, illustration, and art book publishing. Through this way, my work is not confined to a singular expression, but manifests through the varying mediums that move me. The common thread weaved throughout my work, is a deep value in fostering connection among people. Simply put, I love using my work as the tool to create community.
Through my former lifestyle brand The Essential Man, my most recent work as a photographer, publisher, and my passion projects such as The Simple Things Project and The 21 Day Project, I have created a world in which my work exists as a form of my own artistic outpouring, and where an acquired skill set has put me in a position to support other artists in their creative endeavors. I built The Essential Man from the ground up, designing and producing my own goods domestically. I gained valuable knowledge through years of trial and error as an entrepreneur. Through my company colour bloc creativ, I now have the privilege to share my expertise as a creative strategist and support individuals and companies in bringing their own visions to life.
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